Heart of England News

British Motor Museum Awarded Gold!

The British Motor Museum has been awarded a VisitEngland Gold Accolade, the highest quality accolade available to British attractions.

The accolade is only awarded to a small percentage of venues each year as part of the Visitor Attraction Quality Scheme and is testament to the high standards achieved at the British Motor Museum since its relaunch in February 2016.

The Visitor Attraction Quality Scheme is managed by VisitEngland and, through its network of regional assessors, boasts an incredible reputation for instigating, modifying and shaping change to the customer experience at visitor attractions across England. The Museum was ‘mystery shopped’ by an assessor and was graded in areas such as; visitor arrival, quality of displays, cleanliness and catering, as well as customer care and staff knowledge. To be in contention for a Gold accolade attractions need an overall percentage score of at least 87%, which the Museum was delighted to exceed.

Julie Tew, Managing Director at the British Motor Museum said “We are extremely proud to have been awarded the top accolade. The team work exceptionally hard in delivering a first class visitor experience. It’s great to see their hard work, high standards and commitment to excellence recognised by this accolade from VisitEngland.”

The Museum can also report a very successful half term with over 1,000 visitors participating in the construction of a life size Lego(r) brick Mini. The Mini, completed in just nine days, with Thomas, age 7, placing the final block on Sunday afternoon, will now be on display at the Museum. Pictured are Managing Director, Julie Tew, and General Manager, Tom O'Reilly, holding the Gold Award certificate alongside some of the Museum team and the life size Mini.

To find out more about the British Motor Museum please visit the website at www.britishmotormuseum.co.uk or call 01926 641188.

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